01
Sweat and skin oils move from the body into clothing.
ZERODOUR / A NEW PLACE TO START
Real freshness
starts.With what
you wear.
Body odour is familiar. The garment’s role is easy to miss. ZERODOUR refreshes suitable clothing where unwanted odour can settle—before it follows you out the door.
Body odour.Are we addressing it
in the right place?
THE EVERYDAY RITUALFIVE MOMENTS. ONE CONTINUOUS CYCLE.
ZERODOUR
THE REWEAR
CYCLE.
Wear today.
Refresh tonight.
Rewear tomorrow.
Apply ZERODOUR evenly to your garment.
Iron as usual, or allow it to dry for 1 minute.
IRONOR1 MIN AIR DRYGet dressed and go through your day with confidence.
At the end of the day, spray ZERODOUR again.
Freshen up. Wear again.
Scroll through the ritual
Freshness needs to include your clothes.
ZERODOUR / GARMENT CARE
A holistic approach
to freshness.
Less sweat and more scent aren’t the whole answer. ZERODOUR helps address odour in the clothes you wear.
Meet the missing stepFor your clothes. Alongside your body care.
First, change the starting point
Your body sweats.
Your clothes carry the day.
ZERODOUR begins with the layer that stays closest to you: the garment. A focused refresh for suitable clothing, built to complement—not complicate—your routine.
The garment-first advantage
Fresher clothes.
Longer in rotation.
Address unwanted garment odour between appropriate washes—and give the clothes you reach for most another confident wear.
01 / Where to use
Target the garment.
Turn it inside out and focus on underarms, collars, chest, back and other high-contact areas.
Garments onlyNever directly on skinBefore or after wearTurn inside out firstAllow to dryDress only when dry
Not your skin.
02 / The overlooked problem
Sweat meets fabric.
Odour begins there.
Fresh sweat has little odour. Inside fabric, moisture and skin residue can interact with microorganisms and develop into unwanted smells.
Sweat→Textile→Microorganisms→Odour
03 / A different place to start
Body care has a role.
This starts with clothes.
Deodorants and antiperspirants focus on you. ZERODOUR focuses on what you wear.
Conventional approach
OR- BodyPrimary focus
- FragranceOften scent-led
ZERODOUR approach
- GarmentStarts with clothing
- AddressUnwanted odour
- RefreshSuitable fabric
- RewearWhen appropriate
04 / How it works
Target. Address.
Refresh. Rewear.
A simple four-step garment freshness routine.
Turn the garment inside out and focus on the places that hold odour.
Use a light, controlled application across the fabric—not the skin.
Hang the garment and allow it to dry completely before dressing.
Reassess the garment and return suitable favourites to rotation.
Inside the garment
Transfer → Settle → Refresh.
Odour develops through a sequence. ZERODOUR adds a focused garment-care step before the next appropriate wear.
02
Moisture and skin-derived residue can remain between fabric fibres.
03
Mist the garment, allow it to dry, then reassess it for another wear.
The honest answer
What it does.
What it does not.
ZERODOUR has one clear role: garment freshness. Follow the story to see where it fits—and where it does not.
It starts with the garment.
DESIGNED TO
Helps address unwanted odour in suitable clothing.
NOT DESIGNED TO
It does not stop perspiration.
It supports the next wear.
DESIGNED TO
Refreshes otherwise-clean garments between appropriate washes.
NOT DESIGNED TO
It does not replace regular laundering.
It complements body care.
DESIGNED TO
A fresher garment can support a fresher wearing experience.
NOT DESIGNED TO
It does not replace deodorant or antiperspirant.
It belongs in a clear routine.
DESIGNED TO
Apply before or after wear, then allow the garment to dry completely.
NOT DESIGNED TO
It is never designed for direct application to skin.
FIELD NOTE01 / PERMASTINK
Freshly washed, but still not fresh?
Sometimes odour
outlives the wash.
Permastink is the informal name for persistent fabric odour that returns even after laundering.
ZERODOUR supports—not replaces—washing. If odour returns, review the wash and drying routine and follow the care label.